MARKETTING {CASE STUDY AT TESCO PLC)
The paper is about Tesco campany which is the biggest retailer in the UK in terms of global sales and also domestic market sales. This paper aims at looking at certain aspects in the giant super store, specifically, it will examine the following: procurement and inbound logistics, credit & financial condition, how the receipt and warehousing is handled, operations and manufacturing and distribution channels of the store in details.
Parametri
| linguaggio |  | inglese |
| numero di parole |  | 1909 (ca. 5 pagine) |
| qualità del contenuto |  | N/A |
| livello di linguaggio |  | N/A |
| prezzo |  | gratis |
| bibliografia |  | 5 |
Sommario
Introduction 1
Procurement and inbound logistics 1
How suppliers found and supplies procured 2
Credit & financial condition 2
Production Strength 3
Product Lines, 3
How the receipt and warehousing or input is handled 3
Operations and manufacturing: How are goods and/ services produced and 4
Operations management 4
Designing the business system 5
Distribution channels; 6
Conclusion 7
Reference: 8
Anteprima della tesi: MARKETTING {CASE STUDY AT TESCO PLC)
Tesco plc is a general merchandising and international grocery retail chain that is based in the United Kingdom. Tesco is biggest retailer in the UK in terms of global sales and also domestic market sales. It comes behind Wal-Mart of U.S the Carrefour of France. Currently Tesco has a market control of about 30% of the grocery market of the UK, which is a combination of its two most close rivals Sainsbury’s and ...
... products in UK and Europe, the chain store is bound to expand as the market is still wide. Tesco has an elaborate way of selecting its suppliers who must have power to deliver. The operation management of the store is good and Tesco has an elaborate distribution chain for its products and services.
Tesi presente nelle categorie
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Studi Economici
/Vendita
/Commenti
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