Tutti i documenti dal sito essays.org sono solo per assistenza di ricerca. I materiali non possono essere presentati come il vostro lavoro!
Capo /
... company or you take them by yourself?
5. Do you recieve representatives from the company? If yes ,how regular?
6. How do they help you in the selling of thier product? 7. Which are the cocacola product competitors?
8. How do yopu gain by selling cocacola products?
9. Is there any brand shortage in the company. If any which one?
10. How do you advertise your business to customers?
COMPANY EMPLOYEES
1. What is your job specification in the cocacola company?
2. For how long have you worked with cocacola?
3. What is your working schedule?
4. What motivations do you get from the cocacola company as an employee?
5. How do you relate with your management?
6. What is the channel of communication in the company?
7. Comment on the conpany relationship with the media.
8. How does the media assist in the advetising and marketing of the cocacola products
9. How does the company relate with the media
ROLE OF PR IN SELLING COCA-COLA PRODUCTS IN NYANZA PROVINCE IN KENYA
Public relations is the planned and sustained effort to establish and maintain goodwill and understanding between an organisation and its stakeholders. The stakeholders include; Employees, customers, suppliers, agents, the Govt, media organisations and their audiences, and the general community within which the organisation operates. Public Relations is a management function through which an organisation creates understanding through knowledge that involves communication both internally and externally.
Parametri
| linguaggio |  | inglese |
| numero di parole |  | 5891 (ca. 16 pagine) |
| qualità del contenuto |  | N/A |
| livello di linguaggio |  | N/A |
| prezzo |  | gratis |
| bibliografia |  | 5 |
Sommario
nessuno
Anteprima della tesi: ROLE OF PR IN SELLING COCA-COLA PRODUCTS IN NYANZA PROVINCE IN KENYA
INTRODUCTION ROLE OF PR IN SELLING COCA-COLA PRODUCTS IN NYANZA PROVINCE IN KENYA Public relations is the planned and sustained effort to establish and maintain goodwill and understanding between an organisation and its stakeholders. The stakeholders include; Employees, customers, suppliers, agents, the Govt, media organisations and their audiences, and the general community within which the organisation operates. Public Relations is a management function through which an organisation creates understanding through knowledge that involves communication both internally and externally. Internal communication that counts to good relations within the organisation includes both lateral and horizontal communication. Lateral communication is communication from the top management of an organisation to the Employees and the subordinates or communication from the Employees to the top managers of the organisation. External communication focuses on stakeholders who operate outside. All these communications greatly influence the stakeholder’s image of the organisation and therefore can affect the sales of goods and services of that organisation. Public Relations is a tool for both profit and non profit making organisations. As a department, PR was introduced after Independence in developing countries but is as been functioning effectively 10 years ago. It is a new technology that is greatly ...... company or you take them by yourself?
5. Do you recieve representatives from the company? If yes ,how regular?
6. How do they help you in the selling of thier product? 7. Which are the cocacola product competitors?
8. How do yopu gain by selling cocacola products?
9. Is there any brand shortage in the company. If any which one?
10. How do you advertise your business to customers?
COMPANY EMPLOYEES
1. What is your job specification in the cocacola company?
2. For how long have you worked with cocacola?
3. What is your working schedule?
4. What motivations do you get from the cocacola company as an employee?
5. How do you relate with your management?
6. What is the channel of communication in the company?
7. Comment on the conpany relationship with the media.
8. How does the media assist in the advetising and marketing of the cocacola products
9. How does the company relate with the media
Tesi presente nelle categorie
/
Scienze Di Studi umanistici
/Comunicazione
//
Studi Economici
/Pubbliche relazioni
/Commenti
nessuno