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Budget airline

Nowadays, air travel is become a common way to help people to travel around the world, and there are more and more airline companies arise to serve people, the market thus become more competitive. In this case study, I will analysis four issues relate to air travel, they are discuss the air travel industry’s micro-environment, main forces in macro-environment, the factors that might be affecting a rise in air travel in Asia and the people who willing to pay extra for air travel perceive value and those who pay for low-price air carrier.

Details
language english
wordcount 1341 (cca 3.5 pages)
contextual quality N/A
language level N/A
price free
sources 4
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Preview of the essay: Budget airline

As Planes Get Bigger, The Market Place Gets More Competitive Nowadays, air travel is become a common way to help people to travel around the world, and there are more and more airline companies arise to serve people, the market thus become more competitive. In this case study, I will analysis four issues relate to air travel, they are discuss the air travel ...





... factors. And for the market competition, budget airline arise with the purpose of serve people with low-price air carrier, it is a strong rival for other airline company. However, the trend of air travel industry will not follow the budget airline pattern, but to find the balance between good service qualities and fair air ticket price.
Essay is in categories

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Economics
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Marketing
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